web CEO just went on sale, is the full version any good for doing SEO?

[jlyons1234]

Hi,

The more I research about SEO the more confused I am. I was thinking about buying full verison on sale of web ceo as they have a certified video traning course and free lifetime upgrades. The also provide email question support. Is anyone familair with this SEO software and may i get your thoughts on using this SEO software?

Thank you,
Jay Lyons

[ahk2chan]

I had an earlier version of Web CEO... You will get lifetime "software" update, but here is the catch:

(direct quote from their website)
"The Search Engine Pulse service is not obligatory – it is up to you whether to order a support plan or not after 90 days of free support have passed although it is recommended that you order one or you may follow obsolete advice and get wrong analysis in tools that require constant updates (keyword research, ranking checker, submitter, optimizer, etc.)..."

What does that mean?? That means lifetime software update means NOTHING... because if you don't order their "knowledge base" update, then you may get wrong analysis!!!

Well I am not saying don't buy this tool since usability-wise I think it is great (easy to use). I haven't tried other SEO tool myself, and I don't know if all the rest work the same way (lifetime "software" update but paid "knowledge base" update).

[Christine8]

I suggest to read what Google has to say about these type of programs:
http://www.google.com/support/webmasters/bin/answer.py?answer=35769

[WebJoel]

-Sounds like what 'the mob' calls "protection money"! :eek: But seriously, -most SEO improvements can be acheived by just knowing what is indexed and why, and employing those into your site. Things like using 'header text' within a "<h>" tag and not using a 'graphic' for a header title.
Using alt="" and title="" and descriptive text on image (make alt="" not say something useless like "image", but if it a image of a "computer user and the new Computrex 9000 laptop computer with wireless infared mouse", say as much. This title="" or alt="" is used by search engines/spiders/'bots.

Good content using relevant keywords of course. Don't overuse meta-data tags (most 'bots don't read meta tags anymore, but some do, and over-using a word more than 5 or 6-times constitutes "spam" and your page will probably not be indexed!). I beleive that Google doesn't use meta tags in it's indexing. And try to not exceed maybe 56 words for any meta tag "description". If it takes more than 56 words to say it's description, it's not worth reading...

Another biggie, -on hyperlinks, make the hyperlink text actually say something useful.
If the link takes you to a site that sells steel handle claw hammers, don't make the link say "click here!" or "click now!" as this is meaningless to a search-engine. That link will be discounted and overlooked/ignored./
But if "Steel handle claw hammers" is the text link, THAT means something and if I were 'searching' and used those four words (or 3 or even just 2 of those words!), THAT site with THAT link could possibly come up in the first page. And if anyone actually "SAVES" or "BOOKMARKS" that page that comes up in that link, it acts like a 'vote' and raises the ranking slightly...

In Elizabeth Castro's "HTML for the World Wide Web: 5th Edition", there is a brief section near the end of the book that covers some optimization for search engines and covers all of these (and a few more?) and sort~of suggests that other 'optimization' options are a bit of a waste of money, as doing these suggestions will very greatly increase one's index-ability.

[jlyons1234]

Hi,

Thanks for sharing your knowledge. I am learning everyday and would like to clarify a few things.

1) my SEO software ( I just use it as a guideline) tells me to remove the H1 (any H tags) tags and comments in my site when it compares it to the top 10 in my keyword, do you recomend this?

2) how important is it to name your inbound links as your keywords? In order to keep uniformity I named my pages like this : domain-name-page-1.htm ( it is also my #1 keyword, is this a good idea?) to page 9. is this overuse and should I switch up the page titles more?

3) should I have 1 internal link to my index.htm page named the same as my #1 keyword? Should I have 1 outgoing link with the keyword in my text?

4) do I need to put the keywords/title/domain name in text at the bottom of the page?

5) What is the best way to search for keywords that will bring the best results. I basically resarched the main single keyword for my site and chose the top resulting keyword phrases. I understand that I need to balance the number of hits a keyword gets with the number of sites competing for it. How do I find the best results for this? ( I belive the forumal is called something like Kie? ) Is there a speicifc softare or site that will give the results?

Thank you for your time,
Jay Lyons

[SeoDoc]

1. I can't imagine software that says to "remove" H tags...it could be comparing your site and suggesting changes based on the top sites but that is not necessarily the right move. H tags are used to organize your content and a good place to insert keywords...not too many though.

2. It depends on your keywords and the size of the site.

3. It is a good practice to use your keyword as anchor text in links pointing to the home page...internally and externally.

4. Not unless it makes logical sense to visitors...there is a small benefit to having your keywords in text in various places (top, bottom).

5. The formula is called KEI ...used by wordtracker which is a good tool for finding keywords. Another good set of tools for SEO and keywords can be found at instantposition.

[lamberter1]

I have also noticed their "sale" in my email. I have some limited use with a website I submitted using it. Overall, was ok but seemed a little draggy dealing with their kywd selector and submission service. What I like is the organizational aspect of it Web CEO.

[The_Magus]

Good morning:

Maybe it is a good thing that I don't often get time to read though all the subjects posted on this forum because I have replied to a number and that could get boring.

This may not be the case here but I have a feeling that many people are trying to short circuit the search engines and sucker them into putting THEIR site as number one when it does not deserve to be number one. All this SEO stuff seems like some wiseguy trying to convince everyone that he and only he has the secret to becoming number one and that they should pay him for this knowledge.
This seems to forget the purpose of "number one" - this is supposed to represent the search engines idea of what/which page of all the billions out there best fits the search engine string that was typed. Simple enough, eh?

Well, I must ask "Why does your page deserve to be number one?" Is it the total answer for what ever the viewer was looking for?

My suggestion (totally free) is that you follow the suggestions about titles, descriptions and keywords and let the search engine decide where your page fits in the grand scheme of things remembering that "content" is king. If you have a few pages about one or two items you can hardly expect to compete with the big boys offering this item and a thousand related items. For example, I can't compete with a site offering a thousand or more "yachts for sale" but I do very nicely on specific class names because my pages are simple pages whereas their specific details are hidden deep in a data base.

Cheers and back to work!

Jack

P.S: Another bit of info I'll throw in for nothing is that search engines seem to list more pages on a busy site then a dead one. I have noticed that I get a lot more pages listed when I am working and changing and adding pages to the site then when I let it go and don't upload anything or very little for a couple of weeks. I also look after another site to which nothing can be added and it gets very few pages registered because it has been sitting there doing nothing for almost a year. I understand the art of making unnecessary changes hoping to attract search engines is called "churning" and frowned on.

[SeoDoc]

jack...you are absolutely right about content...but, I've seen really great sites with good content that don't rank as well as they might. Why? Because some sites ignore the fact that users AND search engine robots need to be able to digest the content contained on their site. Case in point...framed sites, flash sites, etc.

SEO should not be about tricking the search engines...it should be about making good content search engine friendly.