Templates/Authoring guides for Webcast websites?

[paulk]

Hi;

I want to start a fairly professional looking live webcast service for small events.

I've got the "Hands On guide to Webcasting", and I've seen a few snippets of HTML code for how to include an embedded player in a web page, but I haven't got any full fledged professional looking web page template, or guide to all the options, tags, etc.

Does anyone have any pointers to templates or more detailed authoring guides/reference manuals for webcasting?

To be honest, I don't even know what the user should see on the webpage before & after the webcast. An advertisement? A countdown clock?

Thanks for any help,

Paul