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  1. hey Bhadriram, personally I never mixed a PPC...

    hey Bhadriram, personally I never mixed a PPC campaign with a natural SEO campaign as I have heard that G may lower your ranking so that u spend more money on PPC! I would suggest do a separate site...
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    If you update new content and link to fresh...

    If you update new content and link to fresh content that should help. more importantly if you can get some social media likes and tweets on new fresh content that should give a real boost these days.
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    Yes if it's well targeted to the right audience...

    Yes if it's well targeted to the right audience and you are offering something free I have forund a 5% conversion rate
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