Google Search site display

[cczernia]

Sometimes when you do a search for a specific company "say pepsi" google will display the index page of the company and then some descriptive text.

Under that it displays pepsi's main subpages like this:

Company Info - www.pepsi.com/help/company_info/index.php
Pepsi Brands - www.pepsi.com/pepsi_brands/index.php
All Pepsi Brands - www.pepsi.com/pepsi_brands/all_brands/index.php
What's In Pepsi? - http://www.pepsi.com/pepsi_brands/pr...info/index.php
More results from www.pepsi.com »

I was wondering how you create this?

Thanks in advance.

[Kevey]

Supposedly it is just another Google algorithm that we cannot control. Here's a link: http://www.mattcutts.com/blog/ui-fun-better-snippets/