Search engine optimization aims to achieve the goal of getting more visitors to a website by helping it get higher rankings in the search engines. This simply means that search engine optimization’s goal is to make a website appear on the first pages, if not the first page of a search done through the search engine.
we can define seo in these categories
1. SEO for Traffic.
2. SEO for Keyword listing in search engine page.
3. SEO for Page & Content Creation/Optimization .
5. SEO for driving relevant traffic to an e-commerce shop to boost sales.
6. SEO for Branding.
7. SEO for Lead Acquisition & Direct Marketing.