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Thread: What is the Definition of a Newsworthy Press Release

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  1. #1
    Join Date
    Apr 2011
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    28

    What is the Definition of a Newsworthy Press Release

    the current thinking about press releases as it relates to SEO is that they must be newsworthy to have any positive impact. my question is "what is the definition of newsworthy?" my company has published press releases on the web regarding things like new product lines and new business partnerships. are those types of events considered newsworthy?

  2. #2
    Join Date
    Aug 2012
    Location
    United States of America
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    1
    Some of the newsworthy press release activities are.

    Hired a new employee
    Formed a partnership with other business
    Sponsoring or speaking at an industry convention
    Received an industry award
    Published a new white paper
    Introducing a new product or product update
    Involved in a community service project

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