There are two types of look for engine optimization, global and local. Worldwide SEO specializes in large common search phrases and terms to get guests to a website. Local SEO specializes in common search phrases and terms personalized with a local environment to get particular guests from an area to a website.
You can say that, if we launch our product for world wide then it will call global seo and if we launch our product for just only for one country which will be focus in one country it is called local seo.
The SEO is the same, you just target local keywords.Local SEO optimizing your web pages, targeting or focusing on particular area which is known as Geo Traffic. Generally when we do SEO it considered as visitors from global or any other particular. Same strategy can be used for Geo Target also.
Local SEO means you want to serve your products and searvises in a specific area/contry, but when you not add any area or contry in your keywoords it is a global keyword and your are targeting a global keyword this is global SEO.
Global seo that means launching a multilingual website is one step in establishing a truly global online presence.
Local seo that means Local SEO techniques simply aim to get your name, website and business in front of the people that are most likely to use it – those that are physically located near it. Think of it as the local section of your yellow pages.