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Thread: email blast references

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  1. #1
    Join Date
    Sep 2006
    new york

    email blast references

    Shamefully the Graphics Design department gets into side-issues (e.g., email blasts) in what is supposed to be an introductory HTML/CSS web course -- ignoring the basics of HTML structure and CSS rules.

    That said, I cannot find links to how to construct the HTML for email blasts. Links I found a number of years ago said to not to use CSS and use old-style <table> and nested <table>, etc. since email providers were not a up to date as Web browsers. When searching now, I just come up with various software providers.

    Can you help give me some reference links?

  2. #2
    Join Date
    Sep 2006
    new york
    This might be helpful http://www.campaignmonitor.com/resou...rk/guidelines/

    As noted therein

    Building an email is not like building for the web. While web browsers continue their onward march towards standards, many email clients have stubbornly stayed put. Some have even gone backwards.
    Because clients like Gmail and Outlook 2007 have poor support for float, margin and padding, you’ll need to use tables as the framework of your email. While nested tables are widely supported, consistent treatment of width, margin and padding within table cells is not. For the best results, keep the following in mind when coding your table structure.
    Set the width in each cell, not the table

    When you combine table widths, td widths, td padding and CSS padding into an email, the final result is different in almost every email client. The most reliable way to set the width of your table is to set a width for each cell, not for the table itself.

    <table cellspacing="0" cellpadding="10" border="0">
    <td width="80"></td>
    <td width="280"></td>
    There's a lot more at the above URL

  3. #3
    Join Date
    Sep 2006
    new york
    This is similar to above

    Here are others http://www.webdesignerdepot.com/2011...l-newsletters/


    Remember "In the realm of email marketing campaigns there is a general misconception that web is the same as print and email is the same as web. All this is far from the reality. " http://techbar.blogs.brynmawr.edu/913

    Think search words should be "email marketing" guidelines.
    Last edited by auntnini; 10-21-2013 at 06:52 PM. Reason: add references

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