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Thread: What is Mean by Quality Score in PPC?

  1. #1
    Join Date
    Apr 2013
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    Bangalore
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    What is Mean by Quality Score in PPC?

    What is Quality score in Pay Per Click and tell me the process of it?

  2. #2
    Join Date
    Feb 2014
    Location
    Ahmadabad, Gujarat, India
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    83
    Quality Score in PPC, it is important for all the factors including the Deduction of amount per click, the position of Ad in the search engine. In my knowledge Quality Score is the relevancy of the keyword, and the Ad content that you are placing along with the keyword, the amount you are bidding all these things will add up to quality score.

  3. #3
    Join Date
    Mar 2014
    Location
    Post Falls, ID, USA
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    23
    Quality score can be determined with many factors like Ad Text, Ads Group and Targeting (destination) URLs, Keywords selected, previous performance and Geo-location selected and bidding for keywords.

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