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Suggest me On Page Factors

As I am new to **SEO, On-Page Optimization**, so anyone suggest me few important on-page factors to be considered while optimization

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SEO

16 Comments(s)

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@NaheedAug 05.2020 — Sure, first you need to learn in detail of on-page SEO from different websites like Neil Patel, backlinko and Ahrefs blogs.

The other part for the main factors that you should consider are heading tags, content and keywords density, content should not be polarized, the sitemap should be submitted, A Secure and Accessible Website

Page Speed (Including Mobile Page Speed)

Mobile Friendliness

Domain Age, URL, and Authority

Optimized Content

Technical SEO

User Experience (RankBrain)

Links

Social Signals

Real Business Information
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@Martin_SmithAug 06.2020 — Keyword in the title tag. The title meta tag is one of the strongest relevancy signals for a search engine

Keyword in meta description tag

Keyword in H1 tag

Using keywords in the pages copy

The length of the content

Duplicate content

Canonical tag

Image Optimization.
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@VITSUSAAug 07.2020 — @WalterDavies#1621818 Meta Title tag, Meta Description and Keywords tag, Alt tag, Heading tags, Language tag, Canonical tag, Og tags, Schema code, unique and relevant content, user-friendly website structure, Robots file, XML and Html sitemap are the most important on-page factors in SEO.
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@james____brownAug 12.2020 — On-page SEO factors are:-
  • 1. Title

  • 2. Mata Description

  • 3. SLUG

  • 4. Research Keyword

  • 5. Alt tag

  • 6. Robot txt

  • 7. XML Sitemap
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    @webcrestAug 12.2020 — Title is the 90%. If you are able to write a smart title that is acceptable both for human and Google, you are bingo.

    Do not push too many keywords but add as many keywords in phrase form within the limit of 65 characters including spaces. Need any help, let me know
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    @simonandrew89Aug 13.2020 — Title

    Mata Description

    SLUG

    Research Keyword

    Alt tag

    Robot txt

    XML Sitemap

    these are the main factors for the ON Page SEO
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    @efusionworldAug 29.2020 — On-page SEO refers to the practice of optimizing web pages to improve a website's search engine rankings and earn organic traffic. In addition to publishing relevant, high-quality content, on-page SEO includes optimizing your headlines, HTML tags (title, meta, and header), and images.
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    @marksmith121Aug 31.2020 — On-Page Factors are
  • 1. Title Tag

  • 2. Meta Description

  • 3. Headlines

  • 4. Header Tags

  • 5. SEO Writing

  • 6. Keyword Cannibalization

  • 7. Content Audit

  • 8. Image Optimization
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    @bestpeersAug 31.2020 — On-page SEO factors may include:-

    ----------Robot txt

    ----------XML Sitemap

    ----------Keyword Research

    ----------Title Tag Optimization

    ----------Meta Tags Optimization

    ----------Image (Alt tags) Optimization

    ----------Bold/Italic Optimization

    ----------Content Optimization

    ----------Hyperlink Optimization

    ----------Google Analytics and Webmasters Setup

    ----------Errors And Improvements

    ----------Website Indexing

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    @hemangjoshi37aAug 31.2020 — 1) Less White spaces.

    2) Less conjusted areas filled with so many options.

    3) More reliable and clear sentences with to the point meaning.

    4) Multiple information in one page.

    Hemang Joshi,

    Web Designer,

    https://hostshire.com
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    @JohnPhilSep 10.2020 — I believe everyone has mentioned almost everything in the above replies, So here are some points which I felt is left out in the above conversations:

  • 1. focus on the website user interface

  • 2. use the navigation bar to make it easy for visitors to scroll through your pages

  • 3. Perform A/B Testing to find out which layout is preferred by your website visitors

  • 4. lastly, track all the progress and testing, for which you can use Google Analytics as it provides a lot of information and is a free tool.
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    @Harmanpubg18Sep 10.2020 — Its really helpful information
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    @HarshShahSep 15.2020 — @WalterDavies#1621818

    On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines.

    importance on-page optimization

  • - E-A-T(Expertise, Authoritativeness, and Trustworthiness)

  • - Title Tag

  • - Meta Description

  • - Headlines

  • - Header Tags

  • - SEO Writing

  • - Keyword Cannibalization

  • - Content Audit

  • - Image Optimization

  • - User Engagement
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    @JayeshKatariaSep 15.2020 — On-page optimization helps you rank in the search engines. You probably know that this far. A lot many SEO on-page factors have already been mentioned. Here are the ones we practice at https://jayeshkataria.net/

  • - Using keywords in the title tag, meta description, H1 tag, and the URL. If possible, in the H2 tag as well.

  • - Maintaining the length of the content for ranking. Longer content can rank better.

  • - Avoid plagiarized content.

  • - Use of optimized images.

  • - Freshly updated content as Google prefers so.

  • - Outbound links to authoritative pages.

  • - Interlinking pages.
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    @vigilantpestcontrolSep 29.2020 — On Page Factors are Title, Description, Keyword, Headings, Content Management, Image Optimization, Robot.txt, Sitemap XML, Unique content and user engagement, Keyword Research
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    @JohnyfauxSep 30.2020 — Google uses about 200 various factors to rank a site. Apparently.

    It doesn’t matter how accurate this number is. The sheer magnitude of it is still intimidating.

    Especially for someone only starting to rank their site.

    But here is the catch.

    Not all those factors are equally important. Some are indeed must haves, but others might not make much of a difference in your market.

    Many you don’t even have much direct influence on. If you just launched your site and are trying to find out what aspects of SEO you should focus on first, here’s a treat for you.

    A list of the most important Google ranking factors a beginner should know.

    On-Page factors:

    The way your page is optimized has the most profound effect on its rankings. Here are the page optimization factors that can affect its search visibility

  • 1. Keyword in the title tag. The title meta tag is one of the strongest relevancy signals for a search engine. The tag itself is meant to give the accurate description of the pages content. Search engines use it to display the main title of a search result. Including a keyword in it will indicate to search engine what to rank the page for.

    Ideally, the keyword should be placed at the start of the title tag. Pages optimized this way will rank better than those with keyword closer to the title’s tag end.


  • track your keyword rankings

  • 2. Keyword in meta description tag. The importance of the meta description tag today is often discussed in SEO circles. It is nonetheless still a relevancy signal. It is also crucial for gaining user clicks from search results pages. Including the keyword in it makes it more relevant to a search engine and a searcher


  • 3. Keyword in H1 tag. H1 tag is yet another relevance factor, serving as a description of the pages content. In spite of an ongoing discussion about its importance, it is still a good practice to include your keyword in a unique H1 tag on a page.


  • 4. Using keywords in the pages copy. Up until recently, stuffing your page with keywords was a surefire way to increase its rankings for a particular keyword. That’s not the case anymore. Using the keyword in the copy still sends a relevancy signal of what the content is about. How you place it, however, has changed drastically.


  • 5. The length of the content. These days searchers want to be educated and won’t satisfy with basic information. Google, therefore, looks for authoritative and informative content to rank first. And it’s common sense that the longer your content is, the greater the chance that you can cover more aspects of your topic. Don’t be shy of writing long but highly useful copy then.


  • 6. Duplicate content. Not all factors can influence your rankings in a positive way. Having similar content across various pages of your site can actually hurt your rankings. Avoid duplicating content and write original copy for each page.


  • 7. Canonical tag. Sometimes, however, having two URLs with similar content is unavoidable. One of the ways from preventing this from becoming a duplicate content issue is by using a canonical tag on your site. This tag does one simple thing; it tells Google that one URL is equivalent of another, clearly stating that in spite of two pages having the same content, they are in fact one.


  • 8. Image Optimization. It’s not only text that can be optimized on a page but other media too. Images, for instance, can send the search engine relevancy signals through their alt text, caption, and description for example.


  • 9. Content Updates. Google algorithm prefers freshly updated content. It does not mean that you have to edit your pages all the time. I believe that for commercial pages, such as product descriptions Google recognizes the fact that they are not as time sensitive as blog posts covering recent events. It is wise however to include some strategy to update certain types of content once every 12 months or so.


  • 10. Outbound links. Linking to authoritative pages sends trust signals to the search engine. Think of it this way, the only reason why you would send a user to another site is if you wanted them to learn more of the subject. This can be a huge trust factor for Google. Too many outbound links, however, can significantly diminish the page’s PageRank, hurting its search visibility. Outbound links can affect your rankings but use them in moderation.


  • 11. Internal links. Interlinking pages on your site can pass their strength between them.


  • 12. Keyword in URL. Including the keyword in the URL slug (that’s the bit that appears after the “.com/“part of the URL) is said to send another relevancy signal to Google.


  • Site factors:

    There are certain site-wide factors that can affect your site’s search visibility as well:

  • 1. Sitemap. A sitemap helps search engine to index all pages on your site. It is the simplest and most efficient way to tell Google what pages your website includes.


  • 2. Domain trust. Trust matters. It’s hard no to think that sites Google trusts should rank higher. But how do you build that trust? Brian from Backlinko has a full list of trust factors here. Needless to say, building trust factors of your domain will certainly pay off.


  • 3. Server location. Some SEOs believe that a server’s location helps to boost rankings for that particular country or region.


  • 4. Mobile optimized site. Only a year ago, 46% of searchers used mobile exclusively to research. I believe this number increased exponentially in the last 12 months. It would be no surprise then that having a mobile optimized site would affect rankings in some way.


  • 5. Google Search Console integration. Lastly, having your site verified at Google Webmasters Tools is said to help with your sites indexing. Even if that’s not the case, the tool provides valuable data you can use to optimize your site better.


  • Off Page factors:

    When ranking your pages, Google looks at factors outside of your site as well. Here are some key ones:

  • 1. The number of linking domains. The number of domains linking to you is one of the most important ranking factors.


  • 2. The number of linking pages. There might be some links from a particular domain to your site; their number is a ranking factor too. However, it is still better to have more links from individual domains rather than from a single domain.


  • 3. Domain Authority of linking page. Not all pages are equal. Links to pages with higher domain authority will be a bigger factor than those on low authority domains. Therefore, you should strive to build links from high domain authority websites.


  • 4. Link relevancy. Some SEOs believe that links from pages related to your pages topic carry more relevancy for search engines.


  • 5. Authority of linking domain. The authority of a domain may be a ranking factor too. For that reason, a link from low authority page on a high authority site will be worth more that from a lower domain authority one.


  • 6. Links from a homepage. Similarly, some SEOs believe that links from a home page of a linking domain carry more strength than those on one of its pages.


  • 7. A number of do follow vs. nofollow links. Google officially stated that they don’t count nofollow links (link with rel=nofollow attribute attached). Therefore, the number of your do follow links should affect your rankings too.


  • 8. The diversity of link types. The types of links you build to your site matters too. Too many links of one type may be a spam indicator and impact your rankings negatively.


  • 9. Contextual links. It is said that links within the content of the page are worth more than links in a sidebar for instance.


  • 10. Link anchor. Anchor text of a link used to be a strong ranking factor. Today it can be utilized as a web spam indicator, negatively impacting your rankings.


  • track your keyword rankings

    Domain factors:

    Lastly, your domain can affect your rankings as well. Some of the domain signals aren’t as strong as they used to be, there are few things worth paying attention to:

  • 1. Domain registration length. Google considers domains registered for longer than a year as more trustworthy. QUOTE.


  • 2. Domain history. You may not be the first person who registered the domain. And if your domain has been penalized in the past, its history might affect its current rankings.


  • 3. Country TLD extension. If you try to target a particular local market, it is said that having a domain with a country specific TLD (.pl, .co.uk or .ie for instance) will help to achieve better rankings for that location.

    You can find ready to use templates on Wordpress or contact an agency like www.brandworks.site, they also share some pretty cool content on their blog to start learning. Nevertheless, if you want a site you don't need to learn coding, try using Wordpress or wix
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