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Google Quality Score

Quality Score is a way that Google Ads quantifies ad relevance and effectiveness. As advertisers, we don’t control it—but we can create strategies to improve it.

What things do you measure to maintain **Google quality score** on daily basis? Please share your view of who could help to learn PPC for beginners..

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4 Comments(s)

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@NaheedSep 28.2020 — @VITSUSA#1623719

In order to maintain my Google quality score, my main focus remains on Ad groups and Landing pages.

To increase the quality score, I use to design my ad groups into more relevant targeted campaigns. Moreover, a good landing page helps improve quality score because if your landing page is not in good condition and is confusing to your visitors, your quality score will be lower.
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@efusionworldOct 17.2020 — There are three main factors that make up Quality Score: click-through rate (CTR), ad relevance and. landing page experience.

**Quality Score depends on multiple factors:**


  • - Click-through rate (CTR).

  • - The relevance of each keyword to its ad group.

  • - Landing page quality and relevance.

  • - The relevance of your ad text.

  • - Historical Google Ads account performance.
  • Copy linkTweet thisAlerts:
    @brisbanecashforcarOct 27.2020 — Quality Score is a metric used by search engines. Quality Score is an estimate of the quality of your ads, keywords, and landing pages.
    Copy linkTweet thisAlerts:
    @carwreckersDec 29.2020 — Quality score is a big portion of how Google determines your Ad Rank, otherwise known as what position you hold on paid search results.
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