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E-A-T

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Mar 23.2021

EAT is a factor that Google uses to measure how much trust it should place in a brand or website. It stands for Expertise, Authority, and Trustworthiness. It comes from Google’s Search Quality Rater Guidelines. It’s a way Google protects searches from low-quality content that has the potential to be detrimental to a searcher.

Is eat a ranking factor?

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SEO

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@ravikumar11Mar 23.2021 — E-A-T was among the major discussion in SEOs community. It stand for expertise, authoritativeness, and trustworthiness. No doubt it's ranking signal. It's a broad topic and it depends on your niche too. There are many topics out there on SERP which can be really helpful to understand the E-A-T.
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@VITSUSAApr 05.2021 — @nihitthakkar#1629563 Yes, Google gives more priority to all those factors that build human trust.
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