Can you elaborate? What type of pagination should not be used?
As in "Here is this news article.. but is broken down on 8 pages"
of course, every page is filled with ads so that by visiting a single article over 8 pages, a user creates more than one impression on ads = increased profitability for whoever runs the site.
My opinion about the web is that being electronic and all, most articles/blog posts/instructions/reviews can (and should) be posted in a single page and increase the viewer's likelihood of coming back on a regular basis.
The exception being actual online manuals/books where content is arranged in sections/chapters