Email marketing is a vital tool for business in the 21st Century, but one that many overlook. Unlike more traditional forms of advertising in the ‘analogue’ world, email marketing has the potential for even small firms with minimal resources to make a significant impact.Being equipped with the best free email marketing software begins with choosing a great email marketing provider. With features that include comprehensive ‘Bounce Management’ and automatic de-duplication, we can ensure your emails always reach the inbox safely. At the heart of these types of systems is the automation of business cycle processes. These include such things as lead capture, follow up and contact management.