The linkwheel is a godsend for website owners and marketers who want to be visible to a large number of people in order to sell as well as promote their product. A linkwheel works more or less on the principle of franchise as the main or the head URL is located at the center of the system and a whole network of Web 2.0 sites is created around the keywords, providing the reader with many reference points.
Now, the various advantages of the linkwheel should be explained in details. The people who design and frame new websites understand the fact that a linkwheel placed in the correct location can help them to build a good reputation. The advantages can be summarized:
Targeted Audience: When a site owner wants to build a stream of viewers for there website, they must look at building a good readership of the contents in that specific site. A linkwheel should be placed in popular and relevant sites so that the viewers can easily reach it.
A Great way to gain Visibility: A certain portion of the viewers are always in search of fresh and good content. When one of such viewers land on a page with proper and interesting content, it gets pretty easy to attract even more visitors. With word of mouth publicity or with the help social networking sites a lot of fresh visitors are guaranteed for that site. The social bookmarking sites like digg or stumbleupon also play their part in this whole process of publicity. A linkwheel thus creates many indirect ways of publicity, which contribute in gaining Credibility.
Keyword Domination: The most exciting feature of using a linkwheel is to display one’s content specific to a keyword such that anyone in search for content closely related to the keyword is directly connected to a page which not only provides them with the information but also being a part of the wheel, gives alternatives and no matter how much the person wants to research about the keyword, it all heads back to the Main Site.
Economical Mode: In today’s busy world, nobody has the time to build links in hundreds or thousands of websites. They obviously will look for better, easier and less time consuming methods. For these factors, linkwheels are more favorable for most webmasters. The use of a linkwheel is extremely easy as well as less time consuming. Time compares with money these and linkwheels are economical in both senses, less time consuming to construct and at the same time, a lot cheaper as well.
Answers Exact needs of Customers: The growing use of the linkwheel has also proved to be a great relief for those people who are always in search of good as well as unique content for their updates and a lot of other things as well. Earlier, if a person wanted to get some information on any topic of there desire, they would have to find various websites in order to get the content they were after, but that has changed with the advent of linkwheels. Today, if a person wants to get some information regarding the topics of his desire, all he has to do is to type the topic in the search box of a famous URL with a linkwheel. In less than few seconds, a page shows the list with a great number of links that are related to the topic typed by the person requesting the information.
Google Juice: Since linkwheels comprise web 2.0 sites and are targeted towards specific keywords, the whole campaign rides on the good reputation and rankings of Web 2.0 sites and a well constructed linkwheel often gets quick rankings.